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Ironically, I hate postcards.
Not the antique ones I collect and use as the basis for my upcoming POSTCARDS anthology; I hate the postcards comic publishers use to promote their books. Can’t stand them. Can’t stand the philosophy that they’re cheap to print so therefore they must be good; guys showing up at cons with a stack of five hundred postcards, handing them out, leaving 100 on a table near the entrance.
You see people grab them; throw them in their backpack, never to be seen again. What can you really put on a postcard? A picture, a cheesy tagline and “Coming June 2007”? On the back, you can put order numbers for your other books as if:
1 - Anyone knows what they’re about;
2 - Anyone knows what to do with an order number
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